Generate Options
Stimulates real strategic imagination — surfaces genuinely diverse options, including at least one bold stretch idea.
Choose your starting point
Explore memberships & class packs
Beginner’s Guide to Business
Free
Receive expert tips for getting started, a checklist for your first year of business, and helpful follow-up links.
Monthly Membership
$39/mo
Monthly access to our growing library of online classes, training courses, special events, and 1-on-1 coaching sessions.
Annual Membership
$429/yr — Get 1 month free
Annual access to our growing library of online classes, training courses, special events, and 1-on-1 coaching sessions.